About Action Kids

Hear the creator tell about the fun Action Kids concept, and watch a demonstration of the material!

Action Kids is a different play and exercise programme, focused on the purpose of motivating children in kindergartens to be more physically active. The programme is developed with children specifically in mind and every child can join in, no matter what age, gender, weight or fitness.

With Action Kids, day-to-day exercise becomes a more prevalent place in kindergarten institutions in an innovative and ‘subtle’ way. Therefore new chances to include every child emerges – also for those, who generally dislike joining in on competitive sports and ball games.

The program is built around four important elements from the world of children: Storytelling, music, play and colourful drawings, which all together motivates children to be active together and use their imagination, all the while they share fun times together.

We want to foster a sense of community, where every child is a winner!

Action Kids is already immensely popular in kindergartens in Denmark – In fact, more than 2000 kindergartens in Action Kids’ home country have implemented the fun of Action Kids into their enrichment repertoire!

Thomas Fedder

It's a Danish invention!

Action Kids was founded by the dane Thomas Fedder in 2008, when a father of three realised during his work as a volunteer sports coach, how difficult it can be to control a bunch of children in the afternoon. He took the initiative to develop an activity program by conceptualising children’s play to create more fun and happiness surrounding physical exercise. The goal was to create a way to motivate children to be more active in a fun, playful and different way – and the result was Action Kids.

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